Marketing is a tricky skill to master; in fact, I don't think anyone ever masters it! The world of marketing is constantly changing and evolving. So if you don't have a clear strategy in place when you set out to market something, it's easy to...
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https://youtu.be/NUOeXVXGI54 Video Transcript: Hi! Welcome to the latest episode of The High-Five Nonprofit Marketing Ideas. I’m Julia McDowell, Marketing Strategist for Five Ones, and The High-Five is my video series of marketing strategies and tactics for nonprofits and associations. Today’s topic? Five Email Personalization Tactics for Maximum Impact....
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https://youtu.be/0lyGjg6O5uA In my newest High-Five Nonprofit Marketing Ideas video (above), "Five types of digital fundraising," I mentioned additional resources to jumpstart your digital fundraising. Some are mentioned in the video and some offer more awesome tips and advice. Check them out. Fundraising on a Budget? Spend Less...
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Do your readers know what actions you expect them to take when reading your email communications or blog/news? Most marketers believe that site visitors do, but more often than not, giving them at least one option will ensure your marketing efforts are far more effective....
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