https://youtu.be/WaW4SqvIsNo The High-Five Nonprofit Marketing Ideas Episode Transcript: Hi! Welcome to the latest episode of The High-Five Nonprofit Marketing Ideas. I’m Julia McDowell, Marketing Strategist for Five Ones. The High-Five is my video series of marketing strategies and tactics for nonprofits and associations. Today, we’re going back...
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https://youtu.be/xgE4WlGZEr4 Today, I’m discussing competitors—more specifically the types you’ll come across and how to use your competition to your advantage. Competition Is Healthy We’ve been told from a young age that competition is healthy—and the same concept rings true here! If it weren’t for competition, no one would...
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https://youtu.be/aDlNjjtBAmg In this latest installment of the High-Five Nonprofit Marketing Ideas Video Series, I’m diving into marketing metrics. More specifically, how you can measure the success of a campaign other than return on investment (ROI), or 5 additional “R”s. Here's the transcript of the above: While ROI...
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https://youtu.be/BxjzLpeEnnI Today I’m talking about how to make more money! Now that I’ve hooked you, let’s get into why you should “invest” your time cultivating recurring donations. Typically, nonprofits fundraising efforts focus on big donors or one-time donors. I bet you’d agree with this statement; 20% of...
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