Author: Julia McDowell

Five Steps to Create a Marketing Plan

https://youtu.be/NbKeHjhPBn8 Video transcript: Hi! Welcome to the latest episode of The High-Five Nonprofit Marketing Ideas. I’m Julia McDowell, Marketing Strategist for Five Ones. The High-Five is my video series of marketing strategies and tactics for nonprofits and associations, and today I’m talking about something I get asked...

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5 Tactics to Promote Your Nonprofit’s Awareness Campaign

https://youtu.be/Gf9rehErHvk Video Transcript: HI! I’m Julia McDowell, founder and chief marketing strategist of Five Ones, a creative collaborative dedicated to the work of nonprofits and associations. Welcome to the High-Five Nonprofit Marketing Ideas, my video series dedicated to marketing and fundraising topics. The topic du jour? Five...

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Data-Backed Advice for PSAs in 2021

As many marketers are aware, 2020 heavily impacted many sectors, including nonprofits. Public service announcements help spread the message for many causes, so the past year, more than ever, seemed to be the best time to utilize this special channel. But with the media overwhelmed...

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5 Email Personalization Tactics for Maximum Impact

https://youtu.be/NUOeXVXGI54 Video Transcript: Hi! Welcome to the latest episode of The High-Five Nonprofit Marketing Ideas. I’m Julia McDowell, Marketing Strategist for Five Ones, and The High-Five is my video series of marketing strategies and tactics for nonprofits and associations. Today’s topic? Five Email Personalization Tactics for Maximum Impact....

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