Boys & Girls Club of America: Supporting a Partnership

Five Ones Portfolio BGCA logo


  • Social Media strategy
  • Social Media campaign
  • Program design (digital collateral)
  • Lead generation program/partnership

Together, the impact of summer learning loss and the value of STEM education can be a powerful message.

In order to continue to build a long-term, multi-faceted, value-driven partnership between the Boys & Girls Clubs of America and Samsung, we created a strategic and carefully planned social media campaign during the summer of 2018. The campaign was classic content marketing that provided six weeks of daily summer experiments.